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Wednesday, February 17, 2016

Adele Windfall: This is How the '25' Songwriters & Producers Split Up Over $13 Million


Written by Ed Christman — Adele's 25 is a gift that keeps on giving to the music business, spreading wealth beyond her labels (XL and Columbia/Sony) and publisher (Universal) to retailers, ­performing rights organizations and, not least, the 16 songwriters and producers who collaborated with her on the album.

The chart below reflects how much each of them has earned from songwriting and producing so far (criteria explained below), using the appropriate standard statutory rates and formulas for sales and interactive and noninteractive streaming, and an estimated hit-song rate of $2.50 per spin for radio airplay. Those rates were applied to U.S. sales of 8 million, such U.S. digital radio noninteractive streaming as ­iHeartRadio simulcasts (excluding Pandora, which does not report its playlists to Nielsen Music), such U.S. ­interactive streaming as Spotify, Apple Music and YouTube (only for the single "Hello") and U.S. radio airplay. All airplay and sales data were supplied by Nielsen Music through the week ending Jan. 28.

Billboard estimates that Adele -- who ­co-wrote each song on the album -- and other songwriters have reaped almost $9.6 million in royalties; the songwriters' publishers combined have taken in nearly $1.9 million. The album's 13 producers and co-producers (many of whom are also songwriters) shared $3.1 million.


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